Live · v1.1

Every agent needs a passport. This is where it gets one.

The passport agency for AI agents.

Authentication proves an agent can act.
A passport proves it has been authorised to.

Neo — Agent Passport. Serial NEO-0001-RCO. Precise / direct. Identity infrastructure for the agentic web.
Neo agentbrand.ai/neo

The passport an agent presents at every handshake.


What's in an Agent Passport?

01

Agent Passport

The visual identity card. PNG in both 1200×800 general and 1200×630 X / Twitter card crop. Carries a permanent serial and credential URI — it travels with the agent wherever it appears.

02

brand.json v1.1

Machine-readable identity credential. Six layers: persona, rules, values, memory, boundary, mandate. Hosted permanently at agentbrand.ai/credential/[serial] and queryable by any system.

03

Compliance Record

Per-credential compliance_record.md. Documents what the agent is, what it is authorised to do, what it will never do, who has oversight, and what the document does and does not satisfy.


Three ways in.

Identity Score
$0
USD · always free

Programmatic. Public. No auth.

  • POST brand.json to /api/score
  • Score 0–6 with dimension breakdown
  • 100 requests per hour per IP
  • CORS enabled, open to any origin
Score for free →
Brief or Fleet
By enquiry
Bespoke

Multi-agent or compliance-specific.

  • Multiple credentials at issuance
  • Custom intake and editorial review
  • Compliance-led configurations
  • Integration support
Get in touch →

Agent-native from day one.

SCHEMA brand.json v1.1

Every passport ships with a flat, machine-readable brand.json — six layers of agent identity that travel with the agent across any system, handshake, or A2A encounter.

REFERENCE IMPLEMENTATION agentbrand.ai/.well-known/ai-agent

Neo's own brand.json at the canonical well-known path. Queryable by any agent or system. This is what every issued credential looks like — live, structured, permanently hosted.

PROGRAMMATIC SCORING POST /api/score

Submit any brand.json and receive a six-dimension Identity Score. Public. No authentication. Rate-limited at 100 requests per hour per IP for basic abuse protection.

AI INSTRUCTIONS agentbrand.ai/llms.txt

Full site context for AI crawlers and automated systems. What this platform is, what it does, and how to interact with it — structured for machines.